For decades, Canon has made a name for itself in the realm of photography, but the Japanese company has never considered getting into the drone business, until now.
The camera maker yesterday unveiled its first drone it hopes to deploy to the market soon, the PD6E2000-AW-CJ1 (that’s quite a mouthful so let’s just call it the CJ1) , but don’t expect to see this piece of aerial equipment being used by wedding videographers anytime soon.
That’s because this six-rotor drone will set you back a whopping US$40,000!
This drone is weatherproof and features a two-axis gimbal that can carry up to 10 kilogrammes of payload.
But the real star of the CJ1 is Canon’s ultra high-end camera unit the drone’s attached to, the ME20F-SH (good god, Canon, you really need to dumb down your product names!).
This camera can shoot in extremely dark environments as it is capable of cranking up the ISO up to 4 million, which makes it the perfect equipment for search-and-rescue operations.
Don’t take my word for it. Check out this video released by Canon and feast your eyes on the Me20F-SH camera’s ultra-high ISO doing its magic:
That camera unit alone costs US$20,000, so paired with the drone, reported to cost another US$20,000, that further brings up the price tag of the CJ1 to wallet-scorching heights.
Unless you have really deep pockets, the CJ1 is certainly not for the hobbyists. Canon aims to sell these high-end drones to emergency services.
Canon’s decision to enter the drone business started late last year when the company announced it was working with Japanese drone maker Prodrone to supply high-end Canon cameras and market their drones under the Canon branding.
It was reported that through this investment, Canon aims to sell 5 billion yen (US$4.5 million) worth of drones by 2020.